Open Your Own Tropical Juice Bar!
Tropical Juice Bar started with a dream to share real smoothies and fresh juices inspired by our Caribbean roots. What began as a small concept has grown into a modern juice bar and grill serving fresh, locally sourced juices, salads, wraps, and sandwiches.
Why Own a Tropical Juice Bar?
- Unique brand in the fast-casual industry with healthy beverages and tropical food that are in high demand
- Our founders have more than 60 years’ of combined experience and a commitment to helping owners launch, develop and operate their own successful location.
- Easy to follow, but distinctive menu and recipes that our customers love, day in and day out.
- Efficient operational model and comprehensive training that helps owners retain and develop staff.
- Make people smile while enjoying a great meal.
Meet Our Founders
It All Started When...
3 brothers had a dream to own a special restaurant that would change people’s lives. They wanted more for themselves and more for their community. They all worked in a fine dining restaurant early in their career as dishwashers, busboys, and ultimately servers.
They followed one another to college, and all graduated from the same William Paterson University. Even though they were a few years apart, they always remained close. In 2010 Carlos M., the older brother shared his dream to open their own business.
After graduating, they combined their skills and balanced it with differences of perspective and opinion. The result was a well-defined system with the right blend of marketing, operations, and training that became the foundation for the Tropical Juice Bar franchise owner model.
With all their savings and then some, they began with a tiny little shop that was a neighborhood barbershop in the town they knew well; right down the block from where they grew up as teenagers. With hard work and help from some family members, they transformed the old barbershop into the first Tropical Juice Bar. Back then, they cooked chicken sandwiches with a couple of tiny grills and made smoothies with borrowed blenders from family and friends. They are forever grateful for the help from family and friends that allowed them to open that first restaurant.
Today, Tropical Juice Bar is a well-known restaurant providing meaningful, fulfilling jobs to loyal team members in each Tropical Juice Bar location. The brothers remain more committed than ever in growing and expanding the brand, so that Tropical Juice Bar can continue to serve each community where they open.
Our Philosophy
Our team is one of the most important parts of the recipe. To make this possible, we select people to work in our restaurants as carefully as we choose our franchise owners. We seek out and find those who love to be of service to others.
Everyone at each Tropical Juice Bar must be ready and willing to give happiness to others through sincere care and hospitality.
At Tropical Juice Bar we believe that food should be fresh and delicious. This is why we source our ingredients locally whenever possible and focus on getting the freshest and tastiest ingredients.
We design our restaurants with open kitchen where our ingredients and our team are visible to all our guests. Tropical Juice Bar guests can see the food being cooked and smoothies being made as they are placing their order.
We are committed to creating the best experience in our restaurants and our promise is “You will love it or, we will change it!”
Tropical Juice Bar Core Values
Our values “GLOW” are applied in all decision-making.
Give Happiness - Love what you do and give happiness by sharing a smile with every experience. “Do unto others as you would have them do unto you”
Lead to Grow - It’s about teamwork! Help others reach their potential by giving truthful feedback.
Orderly & Clean - The highest standards with our stores, our team, and our food!
Winning - We celebrate winning and accomplishing our goals.
Our Purpose
“To build a better future one experience at a time!”
Our Vision
“Be the first choice when craving a healthy beverage and tropical comfort food”
Our Promise
“We commit to your experience, love it or change it!”
Start-Up Investment
We’ve refined the opening process for each new Tropical Juice Bar to help franchisees launch quickly and successfully. From site selection to restaurant design, we provide hands-on support every step of the way. Below is a breakdown of key start-up investment details:
Startup Costs: $191,100 to $395,500
Initial Franchise Fee: $30,000 (included in the above range; $25,000 for additional territories)
Ongoing Royalty: 6% of gross sales (paid weekly)
Brand Fund: 3% of gross sales (for brand-building initiatives)
Protected Territory: Based on local demographics and market potential
Grand Opening Marketing: $5,000 (dedicated to your launch campaign)
All new franchisees attend a 9-day comprehensive training program, covering restaurant operations, marketing, financial management, food safety, technology, and team leadership.
Additional local training and launch support is provided before opening day. Once open, we continue with monthly performance check-ins, and your dedicated business coach is available to help you grow and succeed in your community
Steps to Open a Tropical Juice Bar
We award franchises to passionate, qualified individuals who are ready to grow with us. Here’s how to begin your journey:
Let’s Talk
Start with a phone call to learn more about the Tropical Juice Bar opportunity.Request the FDD
If you're interested in exploring further, we’ll send you our Franchise Disclosure Document (FDD) for a detailed look at our business model.Visit a Location
Experience the brand firsthand by visiting a Tropical Juice Bar, enjoying a smoothie or meal, and learning more about ownership.Apply for Approval
Complete our Confidential Questionnaire. Qualified candidates may be approved to join our franchise family.Onboarding & Site Development
Once approved, you’ll begin onboarding. During this phase, we’ll work with you to secure your location, design your store, and begin the build-out process.Grand Opening
After training and build-out are complete, you’ll officially open your own Tropical Juice Bar and start serving your community!
Inquire Now
Frequently Asked Questions
Q. What are the startup costs and what do they include?
A. Currently, the range of investment is from $191,100 to $395,500 which includes the $30,000 initial franchise fee. The rest of the estimated costs include expenses to build and open your Tropical Juice Bar restaurant, 3rd party professional advisory fees, insurance, and 3-months of working capital. Am I Financially Qualified?
Q. How big is the typical restaurant?
A. Between 800 and 1,200 square feet with adequate parking and drive-by traffic. We have specific site criteria which we will review with you and help you evaluate real estate that would be a good fit for your Tropical Juice Bar location. Learn More
Q. How long does it take to open?
A. This depends on how quickly you find a lease location for your restaurant. You do not need to build a ground-up restaurant, but lease space in a variety of storefront or free-standing spaces available in your market. We help owners evaluate real estate, with step-by-step guidance to help fit out your Tropical Juice Bar restaurant. Once you sign your lease, you should be able to open in as few as 3 to 4 months. Learn More
Q. Do I have to be an owner-operator?
A. We want our owners to be involved, but many will hire a General Manager to oversee day-to-day operations of your restaurant while owners oversee the business and plan future growth and community outreach. Learn More
Q. Can I own more than one restaurant?
A. Yes. We encourage franchisees to grow their enterprise many owners will operate multiple restaurants. Inquire Today
Q. How many people should be on the team in the restaurant?
A. Typically 6 to 10 employees would work in the restaurant, depending on the business size. Learn More
Q. How much will the business make in a year?
A. We will be able to share with you our Financial Performance Representation, called Item 19, in our Franchise Disclosure Document which highlights affiliate performance and history. This can be a useful tool to help you evaluate the revenue potential for your Tropical Juice Bar.
Notice Regarding Franchise Offers and Sales
This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state. Franchise offerings are made by Franchise Disclosure Document only.